@ethanshustle Competitors: 5 Similar YouTube Channels Compared

@ethanshustle pitches itself as a clipping and make-money-online channel — 500 videos uploaded against 16,400 subs, which is a pretty heavy posting rate for that audience size. That ratio (about 33 subs per video) suggests the channel hasn't broken through yet but is putting in volume. The competitor set scraped here is a mix: some channels overlap on the make-money/business angle, one overlaps on video editing as a topic, and a couple are motivation channels that probably share an audience more than a topic. Worth going through them one at a time because the matches aren't all equally close.

@success_growth01 (26,300 subs, 314 videos, India-based) is a daily motivation channel — 'inspire yourself everyday, be better 1% everyday.' On paper it's not the same niche as ethan at all, but motivation content and 'make money online' content often share the same algorithmic audience: viewers in self-improvement mode looking for the next dopamine hit. Success Growth is also further along — about 60% more subscribers — and posts fewer videos (314 vs ethan's 500), which means much higher views-per-video efficiency on average. If you're trying to study how to grow a motivation-adjacent audience without leaning hard on tutorials, watch them. If you specifically want clipping or editing tutorials, this isn't a substitute.

@STUDYxBOI is the closest sub-count match to ethan — 17,000 subs against ethan's 16,400 — and the only one in the set that's within striking distance numerically. They're also India-based, motivation-focused, and lean heavily on study/discipline content with bilingual Hindi-English framing. 100 videos to ethan's 500 is a massive cadence difference: ethan is posting roughly 5x more frequently and reaching roughly the same subscriber count, which honestly suggests ethan's videos are converting at a much lower rate per upload. That's worth chewing on. Follow @STUDYxBOI if you want a peer-sized channel doing something different (motivation vs tutorials) at the same scale — useful for comparison, not for content overlap.

@ggrewind (32,800 subs, 1,500 videos, Ukraine) is the most legitimate topic overlap in this list — they describe themselves as 'Games & Video Editing,' and editing is half of ethan's stated niche. The cadence is wild though: 1,500 videos. That's 3x ethan's already-high output, and roughly double the subscriber count for triple the work. Whatever ggrewind is doing on a per-video basis isn't 3x more efficient than ethan — it's actually less efficient by views-per-upload, they're just brute-forcing more shots on goal. Different geography too (Ukraine vs ethan's unlisted but English-language). If you care about editing tutorials specifically, this is the most direct competitor in the set, but the audience composition is going to skew gamer rather than aspiring-online-earner.

@cutethingschannel98 (32,700 subs, only 53 videos) is the outlier here in the most interesting way. Just 53 uploads to almost 33K subscribers — that's roughly 617 subs per video, which is about 20x ethan's ratio. Either they had a viral moment or their conversion-per-video is genuinely strong. The niche is 'small business ideas,' which overlaps with the make-money-online angle but skews offline/entrepreneurial rather than digital-skills. If you watch ethan because you want passive income or creator economy tactics, this channel will feel adjacent but not identical — more 'start a candle business' than 'edit short-form for creators.' Still, the upload economics here are the most worth studying in the whole set.

@MindlessPixels (32,700 subs, 374 videos, India) is funny Minecraft shorts — 'crazy moments, fails and unexpected stuff.' Topic-wise, this is the loosest match in the set; the only real overlap is short-form vertical content and the broader 'entertainment for young men online' audience. The scrape probably grouped them with ethan because both lean into shorts and both target Indian/global English-speaking audiences in that 16-25 bracket. If you're trying to learn how to package shorts for retention, MindlessPixels has nearly twice ethan's audience doing exactly that — but the content lessons don't transfer cleanly. Worth a watch for shorts-packaging study, not for niche overlap.

If you watch @ethanshustle, the most useful adjacent channels here are probably @ggrewind for editing overlap and @cutethingschannel98 for the make-money-online angle. The motivation channels (@success_growth01, @STUDYxBOI) are worth following if you want to understand the broader self-improvement audience that often crossover-watches with creator-economy content, but they're not topic competitors. The honest read: ethan's competitor set is loosely defined right now, which often happens for channels sitting between two niches (clipping is creator-economy, but it's also editing-craft). Pick the angle, then the real competitors get sharper.